Principality rings in the New Year with new charity partners

Principality Building Society has announced the two charities that it will support over the next three years.

Wales’ largest building society will fundraise for young person’s cancer charity Teenage Cancer Trust Cymru, and dementia support and research charity Alzheimer’s Society Cymru until the end of 2021.

Teenage Cancer Trust Cymru provides life-changing care and cancer support to young people in Wales and across the UK. Latest figures show that seven young people are diagnosed with cancer in the UK each day. Alzheimer’s Society is the UK’s leading dementia charity caring for people affected by any form of dementia across Wales, England and Northern Ireland.

Colleagues at Principality’s 53 branches and 17 agencies will take on a range of challenges over the next three years to raise vital funds for them. In the past this has included mountain treks, half marathons, cycle event and bucket collections at Principality Stadium.

Steve Hughes, CEO at Principality Building Society, said:

“We have chosen two charities, Teenage Cancer Trust Cymru and Alzheimer’s Society, that are very close to our hearts and do great work in our communities. Colleagues at Principality have always shown such amazing creativity and dedication when it comes to fundraising in the past and we’re sure it will be no different over the next few years.

“We look forward to raising more important funds for our two new charities which we hope will help them to provide vital support for people who need it.”

Teenage Cancer Trust Cymru works closely with young people across Wales who have cancer to provide world-class cancer services.

Debbie Jones, Teenage Cancer Trust regional fundraising manager, south Wales, said:

“At Teenage Cancer Trust Cymru, we’re delighted to be have been chosen as a charity partner of the Principality Building Society for the next three years. 

“Our partnership will help us raise awareness of our vital services in Wales to make sure no young person faces cancer alone. The money raised by Principality Building Society staff and Members will go towards funding our clinical nurse specialists across the communities of Wales, so that young people with cancer have access to our life-changing care in their local hospital, at home or wherever they live.”

Alzheimer’s Society directly improves the lives of people with dementia and is the only UK charity which invests in research into dementia care, cause, cure and prevention. They have committed to spending £150m on cutting-edge research over the next ten years.

Stacey Hawdon, senior regional corporate partnerships executive at Alzheimer’s Society, said:

“We’re really excited to be partnering with Principality Building Society over the next three years.

“There are over 45,000 people in Wales living with dementia, and as a charity we rely on the generosity of groups, businesses and individuals to help us continue our vital work. Our partnership will ensure that we can continue to provide support, improve care, fund research, and make even greater progress towards our vision of a world without dementia.”

Over the past three years, Principality Building Society raised £500,000 for three Welsh causes: homelessness charity Llamau, Cancer Research Wales, and School of Hard Knocks which uses sport to help disadvantaged people.

For more information on each of the charities visit: or